Background: Janani Suraksha Yojna is a “Safe Motherhood Scheme” with beneficial interventions under the National Health Mission, Ministry of Health & Family Welfare, Government of India. It is being implemented with the objective of reducing maternal and neonatal mortality by promoting institutional delivery among poor pregnant women. Objectives: To Assess the awareness of JSY among the beneficiaries and to find out the association of socio-demographic factors with awareness of JSY. Methodology: A descriptive cross-sectional study design and qualitative method of data collection was adopted. Results: This study revealed that (53%) of the beneficiaries were having good level of awareness, and (47%) were having average level. Only (3.7%) knew about the name of scheme. Conclusion: The Accredited Social Health Activists (ASHAs) should have been trained well before they are handed over the job responsibilities. Increase in compensation for travel related and other miscellaneous expenses for them must be considered.
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